WhiteSource is looking for an experienced inbound marketing manager to take our paid acquisition efforts to the next level, manage agencies and run campaigns directly.
You’ll be responsible for the entire cycle – from strategy, through ads and landing pages concept creation, to optimization and follow-up guidance. In addition, you’ll be managing our LinkedIn and Twitter channels.
- Design the strategy for all paid campaigns – search, display and paid social
- Work closely with agencies to optimize and improve existing campaigns
- Measure and optimize campaigns based on results
- Stay up-to-date with digital marketing trends and potential new channels and strategies
- Maintain our LinkedIn and Twitter channels
- BA/BSc degree
- English: native level
- Proven experience with at least 3 years as a PPC Manager or a Digital Marketing Specialist
- Experience in creating videos - an advantage
- Experience working in a marketing team in a product company – an advantage
- Attention to detail and analytical thinking