Harness The Power Of Open Source

It’s an exciting time to be at WhiteSource. We are building the next generation of open source security, making it safer for developers across the globe.

At WhiteSource we are building a strong, diverse team of curious,
creative people who support each other and produce innovative software products.

Product Marketing Manager

Giv’atayim, Israel

Responsibilities:

·  Develop product messaging and positioning that differentiates our products within the

market; this includes understanding our customers, our competition, and a deep

understanding of our products and ecosystem.

·   Execute on product launches, including developing messaging/positioning, content

creation, and sales enablement tools.

·   Be the main focal point for competitive intelligence – gather, process, and educate the organization on how to position vs the competition.

·  Develop presentations/slideware to illustrate the benefits of new products/features that

target both business and technical buyers.

·  Speak/present at relevant industry events.

·  Create and collaborate on various types of marketing content, including web copy, data

sheets, blogs, press releases, white papers, video scripts, and customer case studies.

·  Track and report on product marketing activity via various success measures, including

product adoption metrics, digital marketing analytical tools, and more.

Requirements:

 

· 3-5 years of product marketing or product management experience in a software

company; familiarity with one or more of application security, software development,

DevOps, or open-source desired.

·  Experience taking technical concepts and turning them into effective messaging and

positioning.

·  Experience working in a growing company in an emerging area, where processes are

evolving.

·  BA/BS in business, marketing, or a technical field; MBA desired.

·   Impeccable written and verbal communication skills.

·   High creativity, attention to detail, and strong organizational and project management

skills.