Harness The Power Of Open Source

It’s an exciting time to be at WhiteSource. We are building the next generation of open source security, making it safer for developers across the globe.

At WhiteSource we are building a strong, diverse team of curious,
creative people who support each other and produce innovative software products.

Director of Product Marketing

Giv’atayim, Tel Aviv District, Israel

 We are looking for someone to continue building and leading our product marketing team and take full ownership of crafting our story and messaging, managing our analyst relations, overseeing competitive analysis, and leading all of our content creation efforts from blog posts to research reports and sales enablement tools.

Responsibilities:

  • Manage a small team of product managers and content writers to drive and support key initiatives including partner enablement, product launches, thought leadership, and more.
  • Own and drive content creation white papers, sales presentations, product videos, blog posts, annual reports etc. to articulate the benefits of our products to the world.
  • Manage the relationship with industry analysts to communicate our strategy, road map, unique value proposition, and customer success.
  • Develop market intelligence, acting as buyers’ guiding expert. Perform competitive research, conduct surveys and interviews to build expertise in the market, customers and competitive landscape.
  • Together with the product team, educate external stakeholders on our product features and their benefits. Also, deliver training and sales tools to our reps to help them be more efficient and effective.
  • Serve as an evangelist for our products through thought leadership and blogging, social media, and speaking.
  • Work with our awesome customers to create case studies and customer success stories.

Requirements:

  • 5+ years in product marketing, and/or product management in a software company – MUST.
  • Proven experience in managing analyst relations- MUST
  • Software development or security research background is needed.
  • Excellent written and verbal communication skills – there is a heavy amount of writing and presenting/selling ideas in this role.
  • Strong communicator and seasoned public speaker, with experience presenting to audiences of 100+